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October 14, 2003
By: TOM BRANNA
Editor
CFCP Lavoris, LLC, a Los Angeles-based subsidiary of Charles Flora Consumer Products, LLC, has acquired of Lavoris mouthwash from Schwarzkopf & Dep, a division of the Henkel Corp. Lavoris mouthwash has been in the marketplace since 1903 with more than $50 million in brand-supported advertising. Lavoris is the top-selling cinnamon mouthwash. Lavoris was the first mouthwash in mass distribution and gained initial popularity through its various dental programs. Dep acquired the brand in 1987.C...
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